The folks at Bluekai, a Bellvue, Washington based company that takes a data-centric approach to audience targeting, posted a Super Bowl related Infographic that I thought was worth sharing. Now, the 2012 Super Bowl still a few weeks away, and there are the NFC and AFC Championship games to be decided this weekend before we jump to the Super Bowl. I have always been a fan of stats and there are a few that are certainly worth to note from this Infographic. How about: ** In the last decade, Anheuser-Bush spent more on Super Bowl Advertisements than any other company ($235 Million dollars) ** In 2010, 33% of Super Bowl advertisers spent (13…
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Get Paid Real Money For Working Out
When you combine technology and sports related business, you have my ear. Or in this case my eyes. In this case, uh, maybe my legs too. Yesterday, as I was writing and researching my first blog post for 2012, I came across a start up company called, Gympact. The concept is simple. Gym-Pact uses its site as a motivational tool to help get people who pay gym memberships to actually use it. The concept of GymPact came from a Harvard behavioral economics class, and their pilot in Boston had a 90% success at getting people to the gym when they committed. Via a free downloadable app, Gym-Pact lets you set the financial stakes…
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First Five Things to Do in 2012
The calendar officially says January 1st and that means we all have a clean slate for 2012. Clear the cobwebs from your brain today and get ready to follow these easy steps of starting the new year off on the right foot. When we begin anew, there are many things we wish to accomplish. Things like exercise, organization and goal setting are the first items that come to mind. Some of us make lists of things to do. I am one of those people. So with no further ado, I present to you my mini list of the First Five Things to do in 2012. 1. Update Your Business Networks…